2025
PACKAGING, STRATEGY, ILLUSTRATION, TYPE DESIGN, ANIMATION, PHOTOGRAPHY
Jake Barrett
Ezra Langford
Kelly Scheurich
Amy Arnold
Austin Dunbar
In 2025 Durham created it’s second rendition of Old Spice’s Holidudes fall and winter collection. The mens deodorant and bodywash is inspired by traditional tattoo shading styles to create a world of “dudes” with holiday scent cues.
About
jakebarrettdesign@gmail.com
859.391.2918
My name is Jake Barrett. I am a graphic/motion designer from Northern Kentucky, just south of Cincinnati, OH. I have been in the industry for nearly 7 years. I started learning the game as an intern for the University of Cincinnati’s football team creating graphics for social media and incoming recruits. Since then, I’ve evolved as a designer who as experience working with brands big and small. Some of which you might’ve heard of: Nike, MLS, Taylormade, Jack Daniel’s, Old Spice, Secret, Lego, New Heights Podcast — just to name a few.
I went to the University of Cincinnati and graduated in April of 2024 with a bachelor’s of science degree in communication design. I currently work for Durham in Covington, KY.
Always down for a conversation. Reach out, say hello, let’s talk.
University of Cincinnati
DAAP
Bachelor’s of Science
Communication Design
2024
Durham
Graphic/Motion Designer
2023-Present
YTH Sports
Freelance Graphic Designer
2021-Present
University of Wisconsin Football
Graphic Designer
2024
Industry
Communication Designer
2022
Michelman, Inc.
Graphic Designer
2021
University of Cincinnati Football
Graphic Designer & Social Media
2019-2023